BEX3414 · Company entrepreneurship and innovation

Overview

Have you ever wondered how companies develop entrepreneurial mindsets and practices in response to the need to be constantly evolving? This unit will offer you the opportunity to not just learn about internal venturing, but to also actually be part of how companies go about constantly evolving and uplifting their capabilities to drive greater performance and relevance in ever-evolving and globally interconnected markets. You will be joined on this exciting learning journey by real-world experts who will collaborate with you in guiding and challenging interdisciplinary venture teams to achieve outcomes important to the growth and success of their company. Innovative firms will offer you the opportunity to undertake problem scoping, competitive landscape analysis, competition benchmarking, customer segmentation and engagement, prototyping, testing and validation of solutions, along with building business cases and internal support for developed courses of action. The unit requires you to learn-practice-reflect, where much of the work will be done outside of class, engaging with real-world businesses and their customers. You will learn how to be part of and be accountable for the actions of a high-performing, multidisciplinary team; doing so under the guidance of both your faculty team and highly experienced practitioners in their respective companies. The projects you will work on will actually mean something to a business and position you as someone capable of making a difference. Upon completion of this unit, you will be capable of collaborating with others to achieve valuable outcomes for businesses and customers–enabling you personally to develop abilities to identify, interrogate, and execute on opportunities for companies at ethical, tactical, strategic, and technological levels.

Offerings

Assessment

The Handbook does not list a final examination among the assessment items. That is not a guarantee there is none.

Assessment details may change. Please refer to the assessment information in Moodle closer to the start of the teaching period.

Requisites

The Handbook lists no prerequisite, corequisite or prohibition for this unit.

Learning outcomes

1. deliver impactful and entrepreneurial outcomes to an existing company
2. conduct comprehensive market and competitor research
3. acquire skills in scoping problems and opportunities for firms in existing markets or completely different markets
4. build, test, and validate prototyped solutions for both internal and external customers
5. understand how to deal with internal constraints in delivering entrepreneurial outcomes
6. convince key stakeholders that your solution should be invested in.

Workload

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. You are expected to complete all pre-class activities prior to your scheduled class, and post-class activities should be completed after your scheduled class. Learning activities may include a combination of teacher directed, peer directed and online engagement activities.

Student experience, not official rules. Nothing here changes what the Handbook says.