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Degrees

Graduate Certificate of Marketing and Digital Communications

A4014GradCertMktgDigComms

Credit points
24
Qualification
Level 8 - Graduate Certificate
Faculty
Faculty of Arts
Campus
Monash Online

Units in this degree not taught at Malaysia: 8

The Graduate Certificate of Marketing and Digital Communications provides you with foundation skills, knowledge and capabilities relevant to career pathways in a wide range of strategic communication and marketing related fields. This industry focused degree is designed for those seeking cutting edge theoretical knowledge and problem solving skills in digital marketing and develops core competencies in critical areas of advocacy and persuasion, public relations and crisis communications which can be applied to the government, corporate, not-for-profit and community sectors. Drawing on best practices locally and globally, you will gain skills in building effective and ethical communication and marketing strategies across local and international cultures and being responsive to a digitally integrated world.

Structure