Units / MGB3684
MGB3684 · Business strategy
2026 Handbook6 credit pointsLevel 3Department of Management
Last checked: 23 Aug 2026 UTCOverview
Business strategy enhances your knowledge of the process of strategy formulation, implementation and evaluation within a business, and the key contextual factors and managerial decisions which influence this process. You will develop skills in research, academic writing and application to current and future business environments. The unit amalgamates aspects from a range of management areas and prepares you to be able to develop and apply sound business strategy methods in practical settings.
Offerings
| Campus | Teaching period | Mode |
|---|---|---|
| Peninsula | Second semester | Teaching activities are on-campus (ON-CAMPUS) |
Assessment
The Handbook does not list a final examination among the assessment items. That is not a guarantee there is none.
| # | Assessment | Type | Weight | Hurdle |
|---|---|---|---|---|
| 1 | 1 - Quiz / Test | Quiz / Test | 10% | — |
| 2 | 2 - Exercise | Exercise | 20% | — |
| 3 | 3 - Presentation | Presentation | 30% | — |
| 4 | 4 - Written | Written | 40% | — |
Assessment details may change. Please refer to the assessment information in Moodle closer to the start of the teaching period.
Requisites
prohibitions
Learning outcomes
- identify and explain the core concepts of business strategy
- explain and evaluate the influence of key contextual variables on a business' strategy
- apply and critically analyse business strategy formulation, implementation and evaluation concepts and the relationships between them to different contexts
- identify and explain future directions and trends for forming, implementing and evaluating business strategy
- demonstrate knowledge or skills for crafting sustainable futures for people, organisations, communities, and/or the environment.
Workload
Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. You are expected to complete all pre-class activities prior to your scheduled class, and post-class activities should be completed after your scheduled class. Learning activities may include a combination of teacher directed, peer directed and online engagement activities.
| Activity | Duration |
|---|---|
| Tutorials | 24 hours |
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